About
ZIRO is the working name of Narae Choi, a Paris–Seoul based producer and project manager working across fashion and branded content. Her work spans the production process from early planning and coordination to on-set execution, connecting teams, locations, talent, schedules, and logistics across different cities and countries. Working closely with directors, photographers, brands, and local crews, she supports each project through a clear and well-organized production process. Based between Paris and Seoul, she works internationally across a range of creative productions.